Topic: advertising agency
Evoke Group has acquired Giant Creative Strategy, adding new geograhy and expertise in its aggressive growth strategy.
Ogilvy CommonHealth Worldwide recruited Samantha Dolin, an Evoke and Digitas ex, to head up creative in the region.
Chief creative at winning agency talks creativity that leaps the old “good enough for pharma” bar.
Intouch Solutions is rebranding as Intouch Group to reflect its broader organizational structure, ambitions and global presence.
The estimated $1 billion media account for GlaxoSmithKline Consumer Healthcare is in play again.
Big Pink is going orange. That’s the brand color of its new parent U.S. pharma and healthcare agency, Precisioneffect.
McCann Health is corralling a brain trust of top scientists to serve pharma and healthcare with a core of 20 Ph.D.s and scientists.
Media agency Hearts & Science picked up Amgen’s estimated $350 million media account. The review included the retention of Amgen’s HCP business.
As drugs roll into increasingly competitive markets, FCB Health has launched its first stand-alone branding agency focused on health and wellness.
Emotion is a strong decision driver, especially in healthcare—so important, in fact, that Havas Health & You has launched a new agency to focus on it.