Tarsus Pharmaceuticals

Tarsus campaign

Marketing

Tarsus taps John Cena for its new Demodex blepharitis campaign

Tarsus has spent the past three years marketing its way out of a largely unknown but stigmatized condition and now has John Cena on board to help.

Ben Adams May 20, 2026 6:55am

Tarsus Pharmaceuticals Xdemvy Mitey Problem campaign

Tarsus' Xdemvy tackles a 'mitey problem' in first DTC TV ad

Oct 17, 2024 12:12pm

winnter trophy star

Meet the winners of the 2024 Fierce Pharma Marketing Awards

Sep 12, 2024 9:00am

accelerated

Tarsus is building momentum thanks to its Xdemvy eye drug launch

Aug 14, 2024 3:32pm

Mite Party

Tarsus launches a 'Mite Party' for new campaign

Mar 12, 2024 9:20am

Eyedrops Santen

Tarsus' Xdemvy scores FDA nod for common eyelid disease

Jul 25, 2023 11:21am