More co-promotion for Astellas Pharma. The Japanese company inked a deal with Pfizer to promote the latter's combo cardiovascular drug Caduet. Pfizer will make and sell the drug, which puts the blood-pressure treatment Norvasc and cholesterol drug Lipitor in one tablet. Astellas and Pfizer will promote the drug together; Pfizer will book sales and Astellas will get a fee.
Earlier this month, Astellas made a deal with AstraZeneca to co-promote the asthma drug Symbicort. AstraZeneca is already looking for government approval of the drug in Japan; once it's OK'd for the market, Astellas will handle sales through its already established channels, and the two companies will both promote the product.
- see the Astellas release
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