Americans want doc payments disclosed

Apparently, it's not just a few activist Congressional reps who want doctors to fess up to payments from pharmaceutical companies. A new poll found that Americans want to know whether their physicians are getting gifts or payments from drugmakers. The Prescription Project's survey showed that more than half of respondents thought they should know their doctors' relationships with pharma, but only a third said they'd be willing to ask directly.

Hence the move toward mandating disclosure, one version of which is making its way through the Senate as we speak. This survey showed that the public supports mandatory disclosure--by a margin of 2 to 1. That's not surprising, considering that half of the respondents believe doctors' prescribing habits are influenced by pharma gifts and payments.

- read the item at the Boston Globe
- check out the Pharmalot post

Launch Readiness

Optimize cross-functional collaboration and engage with key stakeholders for the successful launch of a product

Join the Launch Readiness for Medical Affairs & Communications Teams Summit to learn best practices in taking a structured approach to enhance medical affairs activities surrounding a launch and increase knowledge and communication with thought leaders.