Drug-promo poster collection visits Philadelphia

Rare posters of pharmaceutical products are among fine prints, drawings, caricatures and trade cards on display at the Philadelphia Museum of Art. The posters tout cures for arthritis, coughs and colds--and even bad breath. They are part of the collection of William Helfand, longtime employee of a pharmaceutical company in Paris. The pharma posters are rare because they promote products carried by certain pharmacies, operating in limited areas. Among the earliest is an American poster advertising quinine bitters from 1846. Review

Suggested Articles

In a first, the FDA and Indian oversight agencies worked together to block illegal drugs from entering the U.S. 

After months of delay for ultra-pricey gene therapy Zynteglo, Bluebird Bio is hoping to dose its first German patients in the first half of the year.

North Carolina is providing some financial assistance for the construction of Audentes gene therapy facility in Sanford, North Carolina. (Astellas)