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Virtual Reality
Marketing
Abbott unveils 'mixed reality' experience for blood donors
Abbott has partnered up with the Blood Centers of America to unveil a mixed-reality, VR-like experience for blood donation.
Jacqueline Renfrow
Jan 17, 2023 7:45am
Pfizer adding jobs and laying out production cash in Kalamazoo
Jun 6, 2022 1:44pm
Innovation director puts title to work with pharma experiences
Jul 30, 2021 10:12am
Level Ex puts skin in the game with new educational mobile app
Jul 6, 2021 9:25am
Pharma adopts training games to boost retention, recall and fun
Jun 4, 2021 10:05am
BMS eyes virtual training, automation at new cell therapy plants
May 3, 2021 9:50am