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Shionogi kicks off Xocova launch with TV ad
Shionogi's “Got the Call, Make the Call” campaign for Xocova kicks off with a TV ad depicting a mom getting a call from her COVID-infected son.
Zoey Becker
Jul 30, 2026 7:10pm
GSK runs first DTC ad for would-be asthma blockbuster Exdensur
Jun 17, 2026 11:55am
AbbVie's Skyrizi nabs May's top ad spending spot over Tremfya
Jun 9, 2026 3:33pm
BeOne TV drug ad hit by FDA over ‘misleading suggestions’
May 13, 2026 11:11am
AbbVie’s Skyrizi retakes top spot in April ad spend rankings
May 8, 2026 10:03am
Pfizer drafts Fernando Mendoza as face of its cancer campaign
Apr 24, 2026 8:58am
