Keyword: Reckitt Benckiser Pharmaceuticals
Nestlé, Unilever and Coca-Cola advanced to a second round of bidding for GSK's Indian consumer products business.
Coca-Cola is reportedly jumping into the fray for GSK's India consumer business, joining other big-name bidders such as Kraft and Danone.
More big-name suitors are jumping into the mix for GlaxoSmithKline’s Indian consumer health unit.
RB's Mucinex brand saw high spikes in brand awareness and purchase intent fueled by a high-visibility pre- and post-Super Bowl campaign.
Reckitt Benckiser is officially bowing out of the race for Pfizer’s consumer health unit, paving the way for GlaxoSmithKline to make a move.
Reports say that Nestle backed off as leader to buy Merck KGaA’s consumer businesses and that Pfizer has only two interested parties.
Pharma companies didn't air any Super Bowl advertisements for the second year in a row, although Reckitt's OTC brand Mucinex did buy into the postgame slot.
Johnson & Johnson has plenty of money coming in from overseas, thanks to U.S. tax reform. But it won’t be spending it on Pfizer’s OTC unit.
GSK and Reckitt Benckiser have already declared interest in Pfizer’s consumer health unit. But they likely won’t be alone when bidding kicks off.
Reckitt Benckiser, rumored to be eyeing a bid for Pfizer’s OTC unit, is making some big changes to its own consumer health operations.