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prescription drug sales
Marketing
POCN Group expands offering and brings in new hire
NPs and PAs write over 1.4 billion prescriptions per year, making this group an important target for pharma marketers.
Sharon Klahr Coey
May 15, 2023 8:05am
Digital marketing points pharma to NP and PA prescribing power
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Galt insomnia drug Doral gets 2nd FDA wrist slap over promo
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Xarelto scripts stagnate as discounts pile up
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Not over till it’s over: Pharma ad police issue another warning
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Beleaguered Insys spending $24M on manufacturing expansion
Mar 27, 2017 11:54am
