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pharma sales reps
Marketing
Female sales reps advance unequal pay case against AstraZeneca
Three women who worked at AstraZeneca from around 2000 to 2020 have taken an early step in a legal challenge against the drugmaker.
Nick Paul Taylor
May 16, 2024 10:52am
Biogen plots 30% Leqembi field force bump, omnichannel campaigns
Apr 25, 2024 6:58am
Survey finds 80% of HCPs mistrust pharma's digital content
Sep 28, 2023 7:25am
Digital content linked to 2.5 times boost to new patient starts
Apr 11, 2023 8:45am
Doctor survey shows pullback from in-person rep meetings
Mar 29, 2023 7:45am
Pharma marketers: Keep your cancer HCP messaging short and sweet
Nov 9, 2022 9:00am