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Marketing

Person holding a sign saying Help from behind a stack of paperwork and boxes
Marketing

Shrinking budgets, rising targets squeeze drug marketers: survey

A combination of shrinking budgets, rising targets and tightening compliance requirements are piling on the pressure, according to a survey.
Nick Paul Taylor Jun 17, 2025 10:53am
Biogen

Biogen blueprints headquarters move to new digs in Cambridge

Mar 24, 2025 10:15am
layoffs targeted specific highlight marketing employees

Novartis plots 139 layoffs in NJ, largely affecting field sales

Nov 26, 2024 4:30pm
China

Zai Lab taps Pfizer to help market antibacterial drug Xacduro

Nov 22, 2024 9:36am
Josh Schafer Zevra CCO chief commercial officer

Zevra pegs Miplyffa as 'cornerstone' of Niemann-Pick treatment

Oct 4, 2024 6:45am
winnter trophy star

Meet the winners of the 2024 Fierce Pharma Marketing Awards

Sep 12, 2024 9:00am

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