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Submit for the Fierce Pharma Marketing Awards - Deadline ends this Friday, July 3rd
Ibrance
Pharma
FDA approves breast cancer expansion for Pfizer's Ibrance
Pfizer has gained an FDA expansion for its CDK4/6 blockbuster Ibrance as a maintenance treatment for HR+/HER2+ breast cancer.
Kevin Dunleavy
Jun 24, 2026 2:48pm
Pfizer's Ibrance scores in double-positive breast cancer
Dec 12, 2024 8:15am
Roche burnishes breast cancer portfolio with FDA nod for Itovebi
Oct 10, 2024 5:30pm
Pfizer sees 8 blockbuster cancer drugs from each focus area
Jun 13, 2024 12:45pm
AbbVie's Humira, J&J's Darzalex top ICER's annual price-hike list
Dec 11, 2023 11:26am
Lilly's Verzenio barely misses overall survival goal in 1L
Dec 6, 2023 10:00am