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gamification

Exact Sciences GoGo Cologuard
Marketing

Exact Sciences gamifies Cologuard colon cancer screening push

Cancer screening isn’t known for being fun, but Exact Sciences is adding a bit of whimsy to its push for improved colorectal cancer screening rates.
Andrea Park Mar 8, 2024 7:05am
Insulet Nintendo Omnipod

Insulet taps Nintendo for some power-up marketing

Feb 23, 2022 8:09am
BI Lilly CRM video game campaign

BI, Lilly video game touts cardio-renal-metabolic connection

Oct 12, 2021 3:05pm
Top Derm App

Level Ex puts skin in the game with new educational mobile app

Jul 6, 2021 9:25am
Computer Meeting

Pharma adopts training games to boost retention, recall and fun

Jun 4, 2021 10:05am
Level Ex COVID-19 game example

Level Ex uses J&J grant to simulate COVID-19 infections

Jan 13, 2021 8:05am

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