controversy

Marketing

Novartis gives marquee role to gene therapy with new AveXis name

Novartis renames AveXis to Novartis Gene Therapies in a nod to the significance of that business for its future.
Beth Snyder Bulik Sep 4, 2020 10:38am

Bayer ditches Fox TV ads: report

Jun 7, 2019 10:11am

Tucker Carlson's insults put pharma advertisers in hot seat

Mar 12, 2019 11:51am

Outcome investors sue for fraud as advertisers press for answers

Nov 8, 2017 7:32am

Shkreli's odd actions confounded Retrophin execs, they say

Jul 14, 2017 12:05pm

Sage's postpartum depression effort raises awareness—and ire

Jul 5, 2017 10:29am