branding

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Marketing

Fujfilm, Coherus among slew of recent biopharma rebrands

The start of summer is ushering in some much-needed sunshine, warmer weather and, for a handful of biopharma companies, refreshed branding.
Andrea Park Jun 5, 2025 11:04am
Eli Lilly Seeking corporate campaign

Lilly's latest corporate campaign doubles as a recruitment drive

May 16, 2025 12:00am
door exit shut close end walk away

Moderna brand chief Kate Cronin leaves for 'next chapter'

Mar 28, 2025 10:34am
white hawk bird flying

Aadi takes flight with new moniker: Whitehawk Therapeutics

Mar 18, 2025 4:45pm
Eli Lilly Hands film breast cancer awareness

New Lilly ad encourages women to be hands-on with breast health

Feb 11, 2025 4:40pm
A compass pointing at brand on the dial

Biotech rebrands as Octavian, plans recovery from past setbacks

Feb 11, 2025 11:30am