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Special report: The Fierce 50 of 2024

Academy Awards

A shot from Eli Lillys Big Night ad
Marketing

Eli Lilly calls out stars who use GLP-1 drugs to fit in a dress

Eli Lilly is biting the hands that fed the weight-loss hype machine and emphasizing that “obesity is a matter of health."
Nick Paul Taylor Mar 11, 2024 11:16am
A frame from UCBs Get Yourself Back ad

UCB launches Bimzelx consumer ad campaign at the Oscars

Mar 10, 2024 7:00pm

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