Campaigns

Exact Sciences Cologuard Skip the Drama campaign

Marketing

Exact Sciences taps into TV dramas for new Cologuard campaign

With many people putting off recommended colon cancer screenings, Exact Sciences is pitching its Cologuard test as a way to “skip the drama.”

Andrea Park Jan 23, 2025 12:31pm

A shot from the Preeclampsia Foundations GAPSPIRIN video showing black pill bottles on a conveyor belt

Nonprofit puts new spin on old drug to close health equity gap

Jan 23, 2025 11:12am

Business Wire

Xeris partners with ADA to raise awareness of need for glucagon

Jan 22, 2025 10:33am

A shot from Endos I Got Somebody ad showing a man looking up information about Peyronies disease online

Endo delivers more straight talk on Peyronie's in fresh TV spot

Jan 13, 2025 11:50am

Havas makes GLP-1 series to show value of episodic online videos

Jan 9, 2025 9:35am

eyeball eye disease eyelash eyes

Bausch + Lomb re-ups 'Faces of Glaucoma' awareness campaign

Jan 7, 2025 10:25am