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Pharma sales reps

Latest Headlines

Latest Headlines

New year, new job? Pharma reps ready for a change: Report

Job satisfaction can be elusive, as pharma sales reps know all too well. A new report from MedReps.com, a job board for medical sales reps, shows that while pharma reps and their biotech rep peers are mostly content with their jobs, they're still hankering for a change.

Wings, fries and tacos come first when pharma reps order for docs

It's all about Southern, American and Mexican food--at least, when pharma reps are ordering in for events at doctors' offices.

Hey doc, what's on the menu when pharma comes calling? Hint: It's not health food

When pharma reps order in lunch or dinner for events at doctors' offices, they come with a big appetite. And the spread is likely to include hamburgers and fries, but pizza won't even make it to the table.

Here's a welcome new-drug side effect: Physician access is on the rise, CMI/Compas' survey shows

The doctor is ready to see you, pharma. CMI/Compas' annual Media Vitals study out today forecasts increased access to physicians for pharma companies this year.

Sales reps need to bone up on tech skills as drug launches move digital

Digitization in pharma means marketing integration doesn't end with websites and online campaigns. And the industry is looking at you, sales reps.

In a bad-news first for pharma reps, more than half of doctors now restrict access

It's no secret that pharma salespeople are barred at the doors of many doctors' offices. Those doors have been closing one by one for several years. But now, more than half of physician practices restrict reps' access--and in some specialties, only one in five doctors are rep-friendly.

Bristol-Myers, Sanofi catch a break in Plavix marketing case

Bristol-Myers Squibb and Sanofi scored a victory in a False Claims Act marketing case over its blood-thinner, Plavix, as a federal judge in New Jersey tossed out some allegations from a former Sanofi sales rep that the company made misleading statements about the med to gain more Medicare and Medicare coverage.

Good news for drug reps: Pay is growing again. Bad? Biotech outclasses pharma by 36%

It's a difficult time to be a pharma rep, with patent losses triggering salesforce cuts and doctors increasingly closing their doors to sales visits. Pharma reps' salaries are floundering, too, with their biotech peers collecting much larger pay packages, according to a recent report from MedReps.com.

Good news, reps: Docs still prefer traditional marketing to digital when writing Rx

Digital media is taking the place of face-to-face meetings with doctors, and restrictive access policies often put a damper on the marketing party. But a new study shows that doctors still prefer traditional forms of communication to digital when deciding which drugs to prescribe.

Can't get through a doc's door, pharma reps? You may want to target mid-level pros

Companies may want to invite other members of the office to the marketing party--and send specialized reps to offer a few favors.