Cheerios available without a prescription--for now

Absolutely stupid.

Food reduces hunger, like diet pills. Is food a drug?

I wondered how long it was going to take for Cheerio's to be called out on their ridiculous advertising.

Insane. FDA's efforts are completely mis-placed. There is a murderer on the loose and the police are busting someone for watering their lawn during "off" hours.

Look out Quaker Oats, you're next.

Gen. Mills is getting the same treatment as other manufacturers. Those who mfr. hand lotions w/moisturizers claiming to change the cell structure of the skin also cross the line into the drug category. This line is there for our protection, I'm sure, from those who make false claims about their products. That's why we see so much advertising saying "makes skin *feel* softer" or *appear* younger", because that's all it does; they are forced to be truthful. Consumers should be smart enough to see this, but the billions spent on cosmetics, creams & such making deceptive promises prove the opposite. Mfrs. know that deception works, people are gullible! Mfrs. willing to deceive the public would have no problem with deceiving the FDA.

My limited experience in such an industry has educated me about this issue and the fact that the chemicals used in simple household products can be above the FDA limits for cancer-causing agents and not likely to be discovered because it's an honor system; nobody is checking behind them until an illness or injury is reported to the FDA and, for the mfr., that's based on the honor system - scary, isn't it? If you think you have been affected by a product, report it to the mfr. as requested, but more importantly, don't neglect to report it to the FDA directly.

now my wife can shut up when the ad comes on while I'm eating my beloved apple jacks....jeez....

WARNING, WARNING, DANGER.....Pencils can cause lead poisoning, and evidently politics causes stupidity to flourish.

I'm surprised that commercial was ever run; the husband looks terrified of his annoyingly bossy wife. It's offensive. I hope this is only the beginning.

It's time the FDA took a close look at nutraceuticals; human growth hormone and alledged telomerase stimulating potions being given to 'cure' aging? They risk cancer and by the time the cancers emerge the crooks selling them will be off. As any scientist will tell you --telomeres are supposed to shorten and cells die so new ones can emerge; it's nature's way of preventing cancer. And HGH should only be administered for a few medically-indicated indications. It's the snake oil protection act's doing, anything goes until lots of people die. Good for the FDA, that's what they've been supposed to do all along --protect the consumer. We finally have an administration that's allowing them to do their job.

I find the action of the FDA quite reasonable and logical.

What I find illogical is how they can allow the continued use of carcinogenic chemicals in our food when it has been proven carcinogenic.

Aspartame is a man made chemical possibly involving GMO bacteria in its production which in itself would contradict many laws in every country except the USA.

Its breakdown products before you even eat any product can be more toxic.

An investigation into the health of the workers that make it will answer any questions as to its lack of safety before you involve yourself in 1 cents worth of research.

China who do not use this product have coincidentally four times less of some cancers that can be caused by this product.

I would go further and state that criminal charges need bringing against firstly those involved and secondly anyone in the FDA that doesn't work for its immediate ban.

I agree this is about misplaced priorities, if not active distraction away from the poisons they rubberstamp like GMOs and aspartame.