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3 Ways Healthcare Marketers Should be Using AI for Predictive Audience Insights in 2024

Available on-demand
45 Minutes

Join a cutting-edge conversation on January 23, 2024 with Real Chemistry and Quid as they explore how their partnership has forged a deeper understanding of patient insights. From tracking trend analytics to data-driven persona development you’ll walk away with actionable practices to help your businesses successfully integrate a consumer and market intelligence platform powered by AI.



Meredith Owen

Meredith has been at Real Chemistry for the last decade, with 15+ years of experience in digital strategy and analytics.  She joined Real Chemistry at a time of massive transformation in digital healthcare and was at the forefront of building the social media analytics industry. Meredith has worked across an array of healthcare and consumer companies and products. Her analytics work has influenced communications strategy around corporate messaging, reputation, product and campaign launches, audience segmentation, and competitive intelligence.  A technophile at heart, Meredith has led the rollout of 25+ proprietary digital & healthcare analytics technologies. Meredith brings a hybrid mindset to her work because of her education and early experience in Marketing and Communications. Passionate about how new technologies like AI can help increase speed to insight for clients, paired with her desire to truly understand how consumers make decisions about their health, drive her commitment to this rewarding work. She lives in Austin with her husband and three children (a boy, a dog, and a cat) who all enjoy exploring the Texas hill country together on the weekends.

Amy Little

Amy Little

Amy Little leads the strategic healthcare accounts for Quid (formerly Netbase Quid). With 17 years of experience and a heavy focus on the pharma space, Amy works closely with clients to use AI-enabled customer intelligence (AICI) to support their business initiatives spanning commercial, medical, and corporate divisions. Her work has enabled clients to align their use cases with solutions that provide the best outcome according to their needs and resources. Amy is based in Charleston, SC.

Register here to watch on-demand!

45 Minutes