Meredith has been at Real Chemistry for the last decade, with 15+ years of experience in digital strategy and analytics. She joined Real Chemistry at a time of massive transformation in digital healthcare and was at the forefront of building the social media analytics industry. Meredith has worked across an array of healthcare and consumer companies and products. Her analytics work has influenced communications strategy around corporate messaging, reputation, product and campaign launches, audience segmentation, and competitive intelligence. A technophile at heart, Meredith has led the rollout of 25+ proprietary digital & healthcare analytics technologies. Meredith brings a hybrid mindset to her work because of her education and early experience in Marketing and Communications. Passionate about how new technologies like AI can help increase speed to insight for clients, paired with her desire to truly understand how consumers make decisions about their health, drive her commitment to this rewarding work. She lives in Austin with her husband and three children (a boy, a dog, and a cat) who all enjoy exploring the Texas hill country together on the weekends.