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Webinar

Finding the Invisible: AI for Rare Disease Patient Identification

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60 Minutes

Rare disease patients often face lengthy diagnostic delays due to fragmented clinical data and nonspecific symptoms. Join us for this session to explore how artificial intelligence (AI) and integrated real-world data (RWD)—including electronic health records, medical and pharmacy claims, laboratory results, and diagnostic testing data—can help identify patients who may have an undiagnosed rare disease. 

You’ll learn about: 

  • How AI-powered analytics can be leveraged to uncover meaningful clinical patterns within healthcare provider patient populations, enabling earlier recognition of individuals at risk 

  • Ways data-driven insights can support targeted engagement with treating healthcare providers, reinforcing appropriate clinical evaluation and diagnostic testing 

  • Best practices for effectively combining advanced analytics with personalized provider outreach 

Discover how you and your organization can help shorten the path to diagnosis, improve patient identification, and create opportunities for earlier intervention and better outcomes for individuals living with rare diseases. Register today! 

Speakers

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Melissa Bojorquez

Melissa helps life sciences organizations reimagine commercial engagement through the strategic application of AI, data, and emerging technologies. With 25+ years of experience across omnichannel marketing, commercial operations, and sales force strategy, including commercial leadership roles at Bristol Myers Squibb and Boehringer Ingelheim, she brings a unique blend of commercial expertise and digital innovation. At Syneos Health, Melissa leads client partnership expansion, helping organizations transform customer engagement, drive operational excellence, and build adaptive, AI-powered commercial strategies for the future.

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Tim Jones

Tim brings more than 18 years of success in corporate strategy, project management, and market research. At Syneos Health, he drives the strategy for customers on how they can utilize data, analytics, and technology to operate more efficiently. Tim spearheads innovation initiatives at Syneos Health to provide cutting edge technology solutions to our customers.

He has an excellent history of applying marketing methodologies and data analytics to shape operational strategies and reduce customer costs.

Tim graduated from Simpson College with a degree in Business Administration and Management.

Register here!

Date/Time:
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