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strategy
Marketing
Pharma social media morphs from 'painful' start to arrived
From drab to fab, pharma social media campaigns are not only getting better but have gotten up to speed with the rest of the marketing world.
Beth Snyder Bulik
Sep 30, 2021 10:20am
McCann and FCB Health chiefs talk IPG Health strategy, strengths
Jul 26, 2021 11:24am
WPP taps chief strategy officer at VMLY&Rx
Jun 29, 2021 9:35am
Fueled by patient insights, BioCryst's HAE launch takes flight
May 25, 2021 4:51pm
Klick Health names co-presidents, expands practice areas
Mar 2, 2021 10:40am
Alnylam maps aggressive plan to catapult into biotech's top 5
Jan 11, 2021 12:39pm