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Diabetes
Marketing
Diabetes, weight loss TV spending climbs amid wrestle for share
Drugmakers are bringing the diabetes and weight loss fight to the airwaves, with MediaRadar finding six leading brands ramped up TV spending by 46%.
Nick Paul Taylor
Mar 27, 2024 6:56am
Lilly's tirzepatide does gangbusters at market and in the clinic
Feb 6, 2024 9:13am
No evidence of suicidal risk with Novo, Lilly GLP-1s, FDA says
Jan 12, 2024 10:26am
JPM24: In obesity field, Novo is 'just getting going,' CEO says
Jan 10, 2024 11:45am
NFL kicks off ‘My Cause My Cleats’ with a focus on diabetes
Dec 27, 2023 10:49am
Novo Nordisk to reduce supply of Victoza to make more Ozempic
Nov 22, 2023 10:55am