Topic: content management
This webinar will discuss the role that content management plays in pharmaceutical manufacturing to help companies reach the goal of zero in Quality and Manufacturing.
Content is more important than ever in pharma marketing, and GlaxoSmithKline is working to up its content game, an executive says.
Content is king, and it’s especially important in pharma. That’s why point-of-care agency Mesmerize has inked a deal with a top magazine publisher.
Outcome Health, still working to polish its tarnished image, teamed up with Nielsen for the POC industry's first-ever audience measurements.
GlaxoSmithKline is the first pharma in about a decade to lead online corporate communications; it did so by refining its content often, a study says.
Conde Nast's Self magazine is getting some self-help—and opening up an opportunity for pharma in the process.