Topic: celebrity spokespeople
Johnson & Johnson is swinging for the fences with its newest Acuvue ambassador, Major League Baseball slugger Bryce Harper.
Arbor Pharmaceuticals' tipoff for consumer marketing enlists former NBA basketball star Shaquille O’Neal as frontman for longtime heart failure drug BiDil.
Allergan's latest CoolSculpting campaign taps “Real Housewives of New York” star Sonja Morgan once again, this time ahead of swim season.
GSK's Tesaro has partnered with actor Scott Foley for the newest PSA in its initiative to raise awareness of ovarian cancer maintenance treatment.
Allergan partners with a Real Housewives celebrity in its latest promotion for fat-freezing treatment CoolSculpting.
Too-snug jeans in the back of the closet? Allergan’s newest spokescelebrity can relate, and she's talking about her CoolSculpting story.
Allergan already has a laundry list of celebrities backing its Alzheimer’s awareness push, but that didn’t stop it from adding one more this week.
Astellas is reupping its sponsorship of ABC’s “Dancing With the Stars,” partnering with former pro boxer and TV personality Laila Ali.
Legendary tough-guy actor Ray Liotta is the newest face—and first celeb—in Pfizer's Chantix campaign featuring real smokers who kicked the habit.
Allergan is keeping the birth control questions coming—this time in a quiz format.