Fierce Pharma Fierce Pharma

The Future of Tech-Enabled Shipment Monitoring

Available on-demand
60 Minutes

With estimated annual losses of $35 billion attributed to failures in the cold chain, in-transit temperature monitoring has reached critical significance in pharmaceutical logistics. It is essential for ensuring product safety, quality, and successful deliveries.

Over time, shipment monitoring has certainly improved significantly. However, the integration of AI and machine learning is now setting the stage for further enhancements, making it much more efficient, effective and user-friendly.

Join us for this important webinar, to learn about the past, present, and future states of shipment visibility, as well as best practices for evaluating and implementing the latest solutions and strategies. We’ll explore:

  • The limitations of traditional passive temperature loggers, such as visibility gaps and data latency
  • How real-time tracking technology has evolved and solved for these limitations
  • Ways AI may be leveraged tomorrow to bring order to vast data sets, improve operations, and enable stronger predictive models
  • And more


Alex Guillen

Alex Guillen

Alex Guillen is an established executive with a proven record in global business and market development, with well-rounded experience in multicultural sales management and brand building. Guillen has extensive experience and expertise in cold chain; as Global SME, Life Science and Pharma at Tive, Guillen leads sales and business development within the company's rapid-growth Life Science division. Previously, Guillen served as a Board Member and leader of Corporate Strategy at SWITRACE S.A, a developer of temperature and humidity data loggers compliant to the Pharma and Biotech industries. Guillen’s extensive experience also includes serving as Global Cold Chain Director of Fisher Clinical Services, CEO of Escort Cold Chain Solutions SA and Director for Commercial Operations for Novartis Vaccines.

Register here to watch on-demand!

60 Minutes