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Webinar

Scientific and Operational Execution of Tobacco Harm Reduction Studies

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60 Minutes

Clinical and behavioral studies are cornerstones of any Premarket Tobacco Product Application (PMTA) submission, from pharmacokinetic to actual use investigations. This webinar will explore the scientific and operational fundamentals of tobacco harm reduction (THR), including the human biological effects of alternative products compared to combustible cigarette use and how market insights and real-world evidence contribute to a better understanding of the potential reduction in risk from switching. We will discuss several different design types, with multiple objectives and endpoints such as pharmacokinetics, abuse liability assessment, biomarkers of exposure and potential harm, as well as behavioral studies such as Tobacco Product Perception and Intention (TPPI) and actual use.  This webinar will present key considerations for successful planning of THR activities, including items such as:

  • Importance of collaboration, targeted recruitment strategies and alignment with regulatory expectations 
  • Key considerations in CRO selection for conducting successful tobacco harm reduction studies 
  • Strategies in integrating biological and behavioral data
  • Insights into navigating regulatory requirements in the U.S. and the rest of the world
  • The role of behavioral studies in informing regulatory research for new tobacco products

Join DVCR experts for this webinar to gain valuable insights into Tobacco Harm Reduction studies.

Speakers

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George Hardie

George Hardie, Executive Director of Tobacco Harm Reduction Research, has over 37 years of experience in Inhalation Toxicology and clinical research. He possesses extensive knowledge of respiratory disease and tobacco harm reduction. Previously, George served as the head of clinical research for a major tobacco company and has authored/co-authored 20 peer-reviewed papers on tobacco harm reduction. 

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TC DeLuca

TC DeLuca, Associate Director of Project Management, brings over 25 years of clinical research experience to DVCR. Prior to joining DVCR, she was head of clinical operations for a large tobacco company where she developed a strong knowledge base of tobacco harm reduction and study design. TC also has extensive experience in pulmonology trials and site management.  

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Neil Sherwood, PhD

Neil Sherwood has a degree in Experimental Psychology from the University of Oxford and a Ph.D. in Psychopharmacology from the University of Leeds. After a period in academic research, he joined Novartis Pharma AG as a clinical pharmacologist, and then Japan Tobacco International in 2001where he oversaw clinical and behavioural research programs. Since 2016 he has acted as a consultant on scientific and regulatory issues. In addition to publishing several studies and reviews, he has been an active member of the CORESTA organisation and currently serves on the Tobacco Harm Reduction committee. 

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Claudia Kanitscheider

Claudia Kanitscheider, Associate Director of Behavioral Science at DVCR, has over 15 years of leadership experience and scientific expertise in behavioral research working at a CRO. Claudia has focused on the potential of various new nicotine and tobacco harm reduction products in multiple study types that supports industry regulatory requirements. 

Register here!

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