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Rybelsus
Marketing
Diabetes, weight loss TV spending climbs amid wrestle for share
Drugmakers are bringing the diabetes and weight loss fight to the airwaves, with MediaRadar finding six leading brands ramped up TV spending by 46%.
Nick Paul Taylor
Mar 27, 2024 6:56am
Novo Nordisk plans massive manufacturing campus near Dublin
Dec 28, 2023 11:36am
Novo to invest $2.3B to expand production of GLP-1s in France
Nov 27, 2023 10:40am
Novo Nordisk boosts Wegovy, Ozempic ad spend
Sep 29, 2023 9:15am
AbbVie's Skyrizi retakes TV drug ad spenders' crown in June
Jul 6, 2023 9:35am
Novo Nordisk, Lilly oral GLP-1 weight-loss drugs show potential
Jun 26, 2023 10:49am