Tag:
Arimidex
Latest Headlines
Latest Headlines
AZ sells discounted cancer drug directly to patients
Drugmakers are getting creative about capturing sales even after their products go off patent. And AstraZeneca ( $AZN ) is no exception: It's launching a direct-to-patients sales program for its...
Design's the thing for consumer-friendly drugs
Big Pharma is learning that selling drugs isn't just about the drugs themselves. It's also about presentation. As the Financial Times reports today, more and more drugmakers are turning to design
Key drugs for AZ, Pfizer get generic rivals
Two big drugs got generic competition in the U.S. this week. First, there's AstraZeneca's ( NYSE: AZN ) Arimidex treatment for breast cancer. Next, the Pfizer antidepressant Effexor XR. Together, the
